There was news addressed by Xiaomi earlier this year that it was going to expand online market for the U.S. and several European countries. The preparation work has been done, it is waiting for the company’s instruction this week.
The customers can check out the store’s offerings but they have to wait till 7 pm Monday for the appearance of buy button. Products will be delivered throughout U.S., UK, France and Germany.
There are only a selection of the company’s accessories will be available at first, smartphones and tablets will be found on their list through the online store later. Its mi headphones are about $80 and its fitness band is $15. Customers can purchased mobile battery between $10 and $14.
The related news about Xiaomi showed that it rolled out new products on company anniversary. Xiaomi’s co-founder Bin Lin cited product certification challenges earlier this year for excluding its mobile devices from its commerce store. If this operation comes up a success, the sales of mobile products online may decline.
Xiaomi’s international chief Hugo Barra pointed out that in term of the possibility of the store’s future expansion, the products which are on the market shows our effort of work, we are working hard to produce simpler ones for the customers.
There is also evidence indicated Xiaomi will produce powerful Mi Note Pro in China. Xiaomi set up its branch in Beijing five years ago and it has become one of the biggest smartphone makers in the world. It focus on Asian markets and it reached 61 million phones and continues of sales. It make great deals.
Marketing strategy and reasonable prices of products are important to a company’s success. Xiaomi is now explanding the market into US and some European countries. We expect to its great success.