Opera has been struggling for a while in the browser market and it doesn’t work well. Opera Software is a new smart browser project launched by Opera in the hope of getting out of trouble.
CEO Lars Boilesen stated at MWC when he was interviewed that he hoped this new project helps users to change the basic mode of using browser.
He wished the new project could add more features to adapt the current mode no matter they are reading news, checking emails or using social networking. Opera Software was launched by the end of 2015. It is possibly that Opera will launch the related browser later this year.
The browser appearance design doesn’t make much change since the release of Chrome in 2008. It combined the search bar and address bar, eliminate the menu, tool bar and status bar.
Opera CTO Hakon Wium Lie works as the supervisor of this project. He didn’t reveal the name of this new browser. He called this project as “Opera Smart”.
Most of people are using Google Chrome, Microsoft IE, Apple Safari and Mozilla Firefox now. According to the statistics from Net Applications, Opera only obtained 0.64% of market share in the global browser market.
Opera’s shareholders are unsatisfied with the company’s development. It reported previously that Qihoo 360 and KUNLUN would acquire Opera. The acquisition needs to be approved by its shareholders and Chinese government. So far, 35% of shareholders are for the acquistion.
Boilesen claimed that the acquisition may offer convenience for its mobile ads to be introduced to 500 million new users. There are about 350 million people using Opera now. Most of them are using Opera Mini.